Asp THE GreAt @ Branding Conference 14 | 18.09.2026. | Zetra, Sarajevo, BiH

The 14th Branding Conference successfully took place on September 18, 2026, at the Olimpijska hall Zetra in Sarajevo, Bosnia and Herzegovina.

Organized by the Via Media agency, the event gathered more than 500 regional and global professionals from the marketing, design and communications industries.

Under the slogan “Brand New Control,” the 14th edition explored human agency, creativity and who really controls the story in an era increasingly governed by algorithms and AI.

The lineup featured prominent names, including David JP Phillips (author and communication expert), Radim Malinic (founder of Brand Nu Studio), Sean Poropat (Studio Sonda), Fran Mubrin (404 Agency) and Butool Rizvi (The Coca-Cola Company, Asia department).

The conference also announced the winners of the Young Lions BiH 2026 competition (Anisa Omeragic-Secic and Amar Rahic), celebrating the next generation of domestic creative talents.

Live visuals during this event done by Asp THE GreAt, VJ & AV artist.